Taipei – Jay Chou’s Deja Vu, Mr J and Fujiwara Tofu Shop | Taiwan Day 4
Day 4 – Jay Chou Day
It was Jay Chou (周杰伦) day, where we patronised his three restaurants in Taipei! Fulfulling my duties as a loyal fan girl! *beams*
Mr. J French-Italian Restaurant
How to Get There
Mr. J French-Italian Restaurant (義法廚房) is located inside Taipei Medical University. We took a cab there and I think most taxi drivers will know the place if you tell them you want to go to Jay Chou’s restaurant at Taipei Medical University. That’s what we did! If not, just quote the address below.
Mr. J French-Italian Restaurant (義法廚房北醫店)
This is what you would see once you arrive at the campus ground. Mr. J French-Italian Restaurant’s location is indicated by the arrow. It’s near the entrance of the campus and very easy to find. I’m sure any student you meet can also guide you to the right place.
Arrived! It was our coldest day so far in Taipei. It was 15°C! That’s why I was wrapped up like a dumpling. I had on Uniqlo’s Heattech long sleeve inner wear underneath my top, PLUS the thick coat and shawl. I feel cold very easily so I was being kiasu. But it’s definitely necessary (at least for me) as it’s worse when the wind blasts in the cold temperature. Brr…
For an in-depth review on the Mr. J French-Italian Restaurant, please read here.
Fujiwara Tofu Shop
How to Get There
We took a cab to the Fujiwara Tofu Shop (藤原豆腐店) as well. The restaurant is located along a stretch of alleys, which is similar to the Lorongs in Geylang. Hence, just follow the number which runs in sequence, and you will find it!
Fujiwara Tofu Shop (藤原豆腐新生店)
For an in-depth review on the Fujiwara Tofu Shop, please read here.
Deja Vu Restaurant
How to Get There
It’s a little tricky to find the Deja Vu Restaurant (互動式音樂魔術主題餐廳). Here’s the address, and I’ll explain further.
Deja Vu 互動式音樂魔術主題餐廳
台北市八德路一段一號 ( 華山1914文創園區 中四A館 )
No. 1, Sec. 1, Bade Road, Zhongzheng Dist., Taipei City 100, Taiwan.
As stated above, the Deja Vu Restaurant is located inside the Hua Shan Creative Park (文創園區). So when you’re heading there, look for the Hua Shan Creative Park on the map. You can walk over from Zhongxiao Xinsheng (忠孝新生) station, which would take about 15 minutes. The Hua Shan Creative Park is a large spacious area, and the Deja Vu Restaurant is situated in the inner area, so walk in and you’ll see it (indicated by arrow).
For an in-depth review on the Deja Vu Restaurant, please read here.
As you can see, theme restaurants usually thrive on their concept. The architecture, décor, food and even music played often go hand in hand to deliver the concept and give the overall “feel” of the restaurant. For theme restaurants, concept is key and the food may be secondary. But of course, the food must not be atrocious! If you have both good concept and good food, that would be most ideal; but that is often easier said than done. And needless to say, if you have someone popular featured in the restaurant, that would surely help to boost your patronage. Take the three Jay Chou restaurants featured above for example, I’m certain most of the diners are there or know about the restaurants because of Jay.
The popularity of theme restaurants usually wear off after the novelty period is over, so you’ll need to find a sustainable edge to the restaurant. Even though Jay Chou’s restaurants don’t seem to be bubbling with business, I think they should be sustainable due to his immense popularity. You can also simply put it this way: His throng of fans will always be biased towards him and support his restaurants, don’t they? 😉
Up next on our itinerary is Taichung, so stay tuned! 🙂